Green IT in 2009
Friday, January 2nd, 2009The Top Ten Predictions for Green IT in 2009 are based on Gartner’s view that the combination of economic meltdown and Obama’s commitment to eco-friendly policies will drive a signficant increase in Green IT activities and investment in 2009. Our recent Best Practice Report (Green IT: Reality, Benefits and Best Practices) focused on the economic benefits that corporations can derive from embracing Green IT – not just in terms of customer take up (and, frankly, I suspect that a ‘green label’ won’t attract much of a price premium in recessionary economies - watch organic farmers, for instance, reduce their organic output to match the reduced budgets of their customers) but, far more importantly, in terms of cost-reduction. Green IT in 2009 will be interesting to boards of directors because of the opportunity for significant reductions in power and utility costs.